UI/UX Design
Overview
The Charlotte Luise website was created to showcase Charlotte’s expertise, build her digital authority, and offer a seamless user journey for clients looking to engage with her coaching services, online programs, and personal content. Built on WordPress, the site combines soft visual storytelling with strategic structure and lead-generation capabilities.
Personal Development / Coaching / Wellness
Industry
UI/UX Design, WordPress Development, Sales Page Design, Lead Generation Optimization
Services
B2C / Personal Brand
Business Type
Introduction to the Project
For personal brands in the coaching space, authenticity, clarity, and design elegance are key. Charlotte needed a website that reflected her calming, empowering presence while also functioning as a tool to convert visitors into clients through workshops, lead magnets, and contact funnels.
The design strategy focused on creating a highly personal and professional experience—communicating value through testimonials, program breakdowns, and thoughtful storytelling sections.
Our Role
We managed the complete digital transformation—balancing brand personality with high-performing functionality:
Created a soft, calming design aesthetic with clear call-to-actions and a strong brand voice throughout.
WordPress Development
Developed the site on WordPress, enabling Charlotte to manage content, launch new programs, and edit blog posts with ease.
Sales & Coaching Program Pages
Designed dedicated pages for services, programs, and offers—optimized for trust, clarity, and conversion.
Email & Lead Magnet Integration
Integrated sign-up forms and lead capture flows to help grow her coaching audience organically.
Service Offerings & Expertise
The Charlotte Luise project showcases our ability to translate personal brands into beautiful, functional websites that connect emotionally while driving business results. From intuitive user flow to seamless backend management, we built a platform that supports Charlotte’s growth as a coach, speaker, and content creator.
This project is a strong reflection of our expertise in delivering personality-driven websites with real-world impact and longevity.
